AhrefsĪhrefs is a marketing analyst’s best friend. Try VidIQ for FREE: Get amazing insights into your YouTube channel. However, at only $7.50 per month, it’s pretty affordable for even small businesses on tight budgets. VidIQ comes with dozens of other features designed for video creators, but the keyword research tool requires a subscription. This tool is great for helping marketers confirm whether they’re using the right keywords, explore new keyword options, and assess who they’re competing against for higher search rankings. If you want to get more granular, you can also use VidIQ to explore additional related keywords and look at search volume reporting in the past month or year, or even since YouTube was created. You’ll be able to see helpful information like recommended tags and what top-performing videos are currently displayed in SERPs. When you research a search term, VidIQ pulls data from YouTube to give you a look at what’s going on with that term. VidIQ helps video content creators determine the best keywords for improving searchability. Install TubeBuddy for FREE: See the power of TubeBuddy for free. The best part: you can use the whole thing for free! And since it’s a light-weight Chrome extension, TubeBuddy isn’t just easy to use – it’s easy to install too. TubeBuddy’s dashboard also shows the overall score of your search terms, how competitive that term is, the total number of times that term was searched and more. In the below example, when exploring the search term “san diego surfing,” TubeBuddy shows users that there are many other popular video search terms like “san diego surfing beaches” and “san diego surfing season” that are trending. This tool was designed to discover tags that are related to your search terms. TubeBuddy is a video SEO nerd’s best friend. Peruse this list to find the features, functions and pricing plans that are right for your business. Let’s get to it! Here are the best YouTube keyword tools (in no particular order), and a review of each. The 11 best YouTube keyword research tools – reviewed But not every business can afford to hire an SEO agency to do that work – which is why YouTube keyword tools, like the ones in this list, are so helpful. Once you know what your target audience is searching for, you can add those keywords to your video’s name, tags, description and transcript to boost your results and appear higher in SERPs (search engine results pages).īut more than this, you can be sure that you’re creating video content that you know your audience is likely to be looking for.īusinesses of all sizes, including one-man shops, local eateries and small businesses need to approach search engine optimisation thoughtfully and strategically. How many people search for your keyword – and similar ones? Specifically, as it relates to YouTube, keyword research is the process of discovering what search terms users type into the video platform when looking for content. This research helps businesses understand what kind of keywords to work into website copy, page titles, tags and more, to help them optimise organic content discovery. Keyword research is an SEO best practice marketing pros use to find the most relevant search terms and discover alternate search terms that people enter when looking for information.
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